Our client is an independent, ambitious and growing PR agency. Clients include those in exciting new technology developments, including IoT, AI and 5G connectivity.
They invested in industry analyst relations (distinct from other PR methods) because they realised how influential industry analysts are in the technology markets they serve. They have extensive, primary data demonstrating that industry analysts are a critical influencer on technology purchasing behaviour. Our recent research suggests analysts are becoming even more important. Their focus on industry analyst relations is helping them grow fast and win awards.
They now need to bring on-board a new Analyst Relations team member to support their continued growth. The role is focused around helping to run programmes, manage client relationships, develop the growing Analyst Relations team and support new business and marketing initiatives.
Their new Analyst Relations Account Manager will have started to demonstrate an ability to think strategically, as well as commercially, in the field of analyst relations or PR. When they say ‘commercial’ they mean recognising opportunities to capitalise on organic client growth and rectify servicing issues and scope creep. You’ll be able to confidently negotiate with clients when the need arises and provide invaluable support to stream leaders.
Relevant experience and skills – person specification
Experience in a related role (project management, AR, PR, analyst, marketing etc) Has a strong understanding of the technology landscape Experience in direct client liaison, developing strong working relationships and effective commercial management Proven ability in the management of people, creating a team ethic to deliver against the clients’ and company’s goals and of guiding and coaching team members to success Experience of pitching for and winning new business, identifying and converting organic opportunities within existing clients Demonstrable experience of creating and developing client strategies and recommendations, and overseeing their successful execution Has a basic understanding of agency financial systems and the impact they have on revenues and agency profitability An understanding of AR and its role in the overall marketing mix Well organised, ambitious and confident Has the ability to build rapport quickly – brings a broad range of contacts that can help drive client/business opportunities Strong spoken and written communication skills, with excellent spelling and grammar Motivated to learn Willing to promote and follow the workplace values (expert, driven, curious, supportive, genuine)
The culture here is empowering and supportive … and entrepreneurial. Its a cohesive team and they like their people to be happy, challenged and fulfilled!
There’s a great basic salary and benefits that include early/late passes once a month, up to 10% bonus on company performance, a discretionary bonus plus quarterly performance awards. You get your birthday off, regular social events, monthly drinks and a well being allowance. Who wouldn’t want to work here?